Snippet from the plan:
You will need to build different digital communities for different purposes, these include; Early Adopters, Ambassadors, Influencers and Customers.
These communities will be your resource for your digital book launches and ongoing sales.
These are people who are interested in following your work before it is launched. They are people who are enthusiastic about your content and or you! (Yes, you have value too!).
A good way to attract these people is to offer pre-release incentives such as early access to your book, interaction with your writing processes (blog posts of progress), free samples of your work or a course.
Giving Early Adopters access to your book pre-launch will also give them a change to read your work and write reviews ready for your book launch day 1.